Brazilian straightening has been around in salons for many years and is gaining more and more followers, whether they are public figures or movie stars. But how much does a Brazilian straightening cost ? And is it really effective?
How much does a Brazilian straightening cost?
First of all, Brazilian straightening is not only a straightening technique, but also a hair treatment. Indeed, this technique consists of applying keratin directly to the hair fiber.
Price depends on quality
Keratin is an essential protein in protecting hair against external aggressions such as heat, ultraviolet rays, pollution or even rain. Humidity will no longer be a problem, the hairstyle will stay in place no matter what. This addition of keratin therefore strengthens the hair in depth while preserving it.
Another question may arise… for what type of hair is this smoothing method suitable? In fact, for all hair types. For people who regularly blow-dry, for those with damaged hair, for curly hair, etc.
Brazilian straightening allows for faster and easier styling , because the hair fiber is coated with keratin. For people with frizz, this type of straightening is also recommended. The product can be applied only to a limited area in order to tame a spike or recurring frizz. For curly hair, real Brazilian straightening will not straighten the hair, it will relax and define the curls better. Indeed, if the hairdresser or the straightening kit promises straightening, it is because the product contains formaldehyde. This product being very aggressive, it makes the Brazilian straightening lose its nourishing care virtues. You must then be sure that the product is formaldehyde and formaldehyde free.
How much does a Brazilian straightening treatment cost in a salon?
The price of one of these salon straightening treatments can vary between 150 and 300-400 euros . This price obviously includes the product applied, but also the labor. Another way to achieve this Brazilian straightening is at home using specific kits.
Depending on the length of the hair, the bottle can therefore be used for several Brazilian straightening treatments. A good product essentially consists of:
- Keratin : provides elasticity and strength to the hair fiber. It is this substance that facilitates smoothing.
- Jojoba : reduces hair loss, brings shine and vitality to dry hair.
- Murumuru butter : repairs damaged fibers and beautifies hair from root to tip.
- Plant collagen : repairs hair fibers and enhances them.
- Hyaluronic acid : hydrates the hair while giving it suppleness.
These components are recognized for their beneficial properties on the hair. In addition, this brand is committed to using only natural ingredients, without formaldehyde or phenols.
How to apply smoothing at home to reduce the cost?
The application of this type of kit can leave room for doubts… but it is child's play. The different steps to follow in order to obtain straight hair are as follows:
- Wash your hair with a clarifying shampoo. This will deeply cleanse and open the cuticles.
- Dry hair until moderately damp.
- Apply the product evenly to small sections using a brush and comb. The product should be applied over the entire length of the hair and without excess.
- Leave the product on for 30 to 60 minutes. The application time varies depending on the nature of the hair.
- Rinse without completely removing the product.
- Dry hair with a straightening brush and straighten strands up to 10 times, paying attention to the temperature used.
After following these different points, the smoothing is finished. Note that before doing all this, it is preferable to do a preliminary test on a single strand in order to check that the hair is healthy and will support this treatment well.
Check the composition carefully
The composition of the product used is very important, many kits offered for sale online contain controversial ingredients such as butylparaben, propylparaben or phenoxyethanol. These substances are considered carcinogenic and allergenic, so it is better to avoid them.
Some components are accepted in other countries, but not in Europe. For example, the formaldehyde content of the hair straightener must not exceed 0.2% in Europe, as it causes serious irritation and cancer upon repeated exposure.
The price depends on the duration of the smoothing
How much does a Brazilian straightening cost? Another element to take into account in the price of a Brazilian straightening is the duration of it. Once it is done, you should not touch your hair for at least 3 days: no washing, no elastic or hat.
And for coloring or highlights, it is not recommended to do it before two weeks. Then, to make the result last as long as possible, it is recommended to use shampoos and treatments without sodium laureth sulfate (SLES). The latter is a detergent surfactant which would therefore eliminate keratin.
Neutral PH products are also recommended since they do not attack the nature of the hair. Hair care professionals also suggest nourishing the hair well with keratin-based treatments. In the same sense, the less the hair is washed, the more the smoothing effect will last over time.
Finally, Brazilian straightening lasts on average 3 to 4 months. When the effect fades, the hair returns to its natural state starting with the ends. There will be no frizz and the result will remain natural until the product is completely removed.
To conclude
Finally, Brazilian straightening still has a bright future ahead of it, whether in a salon or at home through kits. This method will suit people looking to straighten their hair and nourish it deeply at the same time.
